Gray Malin was running a Spring Flash Sale over Easter weekend, they were looking for a campaign that felt fresh, and elevated.
My roles: graphic design; animation
Inspiration & ideation: Using colors and typography from the brand guide and imagery, I created a campaign that felt cohesive across customer touch points.
Website callout box
Meta ads
Animated Instagram story
Launch email
Final hours email
Gray Malin wanted me to develop an advertising campaign for the Dogs of London Series Release. They wanted the campaign to celebrate the launch of the collection and feel playful, elevated, and distinctly branded.
My roles: graphic design; illustration
Inspiration & ideation: Using colors and typography from the brand guide and imagery, I created a travel themed campaign that felt cohesive across customer touch points. I also illustrated a "Dogs of London" postage stamp that served as a recurring visual element to bring a unique perspective to this series release.
Website callout box
Meta ads
Launch email